What are recommendations for choosing the color of clothes?
Chances are that if you look into your closet, your wardrobe follows a color scheme. Whether it’s intentional or not, most people tend to gravitate toward certain colors when shopping. Some may like the simplicity of a wardrobe filled with basic black, while others prefer shades that complement their skin tone or eyes. But did you ever think how the colors you wear are perceived by others?
When you get dressed each morning, don’t just look at the weather forecast—review your calendar and take note of any business meetings, stressful to-do’s or client luncheons scheduled for the day. Using these color psychology tips, reach for pieces that will compliment your workday and set you up for success.
Do I want to?
Establish trust and credibility, then blue is best. It is the safest color of all, universally liked by most men and women - however it has a certain predictability about it and suggests 'conservative'.
Appear friendly & approachable - choose lighter colors such as mid tone blues and greens, blue-greens and teal, tan and peachy-orange.
Be assertive - red, but it can also be threatening to others.
Get noticed - red, if giving a talk to a large group - but it can be tiring if you are already overtired.
Appear confident - blue-green is a good business color for women to wear, it suggests high self esteem and confidence, yet is still friendly and approachable.
Show dependability - green - be aware that it is also a color that is not always liked by others, even though it is the color of emotional balance.
Appear neutral - grey or beige will do it. This can let your personality shine through, although you may also come across as a fence-sitter, keeping your true feelings to yourself - you may say what the client wants to hear, rather than the truth.
Professional with authority - dark blue or dark grey, which are the most business-like colors and good for credibility when promoting your business, yet these could be too overpowering and somber for many of your clients in a consultation.
Shock and inspire your audience - magenta will do this for you.
In a meeting where you have something to say and want to be noticed, wear red, but not if you are feeling angry and aggressive.
The best colors for different life situations.
In addition to the cheat sheet above, we've compiled the most common situations and picked the colors that would fit in best.
Office. The best colors for office work would be brown, black, blue and green. They do not distract attention and show a serious attitude. Yellow and red are not the most successful colors.
Date. The win-win version is red. It will help to express itself, to emphasize sexuality. For men it is better to choose blue color - it will show confidence and stability - it attracts women.
Gym. Pick up an orange workout outfit - it stimulates brain and physical activity.
Walk. Green, brown, and dark purple are great for a quiet walk.
Going out. Look out for a metallic version of yellow, i.e., gold. Energy and luxury in one look.
Don't know what color to choose for another event - write in the comments, we'll help!
Perhaps a combination of these messages would work for you when choosing your business clothing for the day.
There is no such thing as a good or bad color; it is just that some colors are more appropriate than others in some situations. All colors have both a positive and negative side to them. Be aware of this. Color is a very powerful tool.
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